Kashima Antlers: First ever “Sustainability Match” to be held against Kashiwa on February 21st!
We are pleased to announce that we will be holding a “Sustainability Match – The Same Dream Forever” at the Meiji Yasuda J1 Centennial League Regional League Round EAST Round 3 match against Kashiwa Reysol on Saturday, February 21st.
“The same dream forever” – this match title embodies the strong determination to continue dreaming of the same dream together with all the team members associated with the club, carrying on the “Football Dream” slogan that has remained unchanged since the club’s founding into the future.
As times change and the environment, football, and the local community undergo major changes, it is essential for Kashima Antlers to maintain the foundations for the club’s sustainability – protecting the environment, growing together with the local community, and passing on values to the next generation. This attitude has been defined as the club’s sustainability policy, “Always the Same Dream – With Antlers, For Sustainability,” and for the first time, the club will be holding a “Sustainability Match – Always the Same Dream.”
Antlers has a strong desire to “protect an environment in which future generations can enjoy football with peace of mind.” With the same passion for victory on the pitch, we are serious about the future of the Earth, people, and communities, and we hope to build a sustainable society together with our supporters.
Furthermore, the J.League is the first Asian league to participate in the “Sport Positive Leagues,” an initiative that evaluates climate change countermeasures in the sports world, and we aim to reach the pinnacle of global standards. Just as we constantly pursue victories and titles on the pitch, we will also work diligently toward efforts toward a sustainable future, accelerating concrete action together with our supporters.
Eligible matches
February 21st (Saturday) Kick-off 16:00 (13:00 opening)
Meiji Yasuda J1 Centennial League Regional League Round EAST Round 3 Match against Kashiwa Reysol
Venue
Mercari Stadium
Event Details
1) Anton leads sustainability activities as ambassador! A fun and educational collaboration video has also been released on YouTube.
Anton, the official Antlers mascot, has been appointed as the ambassador for the Sustainability Match. Anton will take the lead in various activities to spread sustainability activities in a fun and in-depth way together with supporters.
The official YouTube channel, “Tokoton Anton TV,” will be streaming a collaborative video leading up to the match. Through Anton’s everyday life, the video will teach people of all ages about sustainability in a fun and easy-to-understand way. Be sure to watch it with your family before coming to the stadium.
■ YouTube distribution date
: Wednesday, February 18th
2) Learn while having fun! “Anton “Sustainer” Quiz Rally”
The Antlers will be holding a fun quiz rally to learn about the sustainability activities they are promoting in collaboration with partner companies. On the day, participants will take part in the quiz while visiting the exhibition booths showcasing activities in collaboration with each company. The first 1,500 people who answer all questions correctly will receive an “Anton original sticker,” and there will also be a lottery where participants can win the latest replica uniform signed by a player. The quiz rally form also has a “little gimmick” so please come and participate at the stadium and get a glimpse of the future the club is aiming for.
■ Implementation time
12:00 – 16:00 (until the start of the match)
■ Location
Kashima DANDAN Square
■Participation benefits
- First 1,500 people: Anton original sticker
② Three lucky winners will receive a 26″ Nike replica uniform (1st edition) signed by a player.
3) Demonstration experiment for a “sustainable stadium”
As a step towards finding a sustainable stadium, we will be conducting the following demonstration experiments on the day.
・Ride-sharing service “notteco” demonstration experiment
・Analysis of the composition of stadium waste
・CO2 emission measurement experiment
This event will be held using funds raised through the “Support Your Favorite J Club Campaign,” a collaborative initiative with club partner NTT Docomo, Inc.
Details of each event will be announced in the ” Spectator Guide .”
Read the original article here (JPN).
